The Podcast Studio returned to Coverings 2024 in Atlanta! The studio showcased a strong and diverse lineup of podcasters from the tile & stone industry who recorded episodes on-site. While attendees had the opportunity to listen to the recordings live at the event, you can tune in now. This week, check out this episode from Behind the Surface at Coverings 2024.
Behind the Surface
Porcelain’s New Era: Trends, Tech Advances & Fabrication Insights
Host: Marissa Bankert
In this episode of Behind the Surface podcast, ISFA’s executive director, Marissa Bankert, sits down with Todd Hibbs, a fabrication specialist from Caesarstone, to explore the burgeoning interest in porcelain slabs. From its rise as a marble alternative to its status as a staple in home design, Todd and Marissa discuss the factors driving porcelain’s popularity. They delve into how technological advancements have transformed porcelain fabrication, making it more durable and versatile. Todd shares invaluable insights on fabrication techniques and the importance of adapting to new machinery and identifies emerging markets for porcelain. Transportation concerns and practical tips for exploring this material round out the conversation, including a powerful message: Evolve with the times or risk falling behind. Tune in to learn how to stay ahead of the curve regarding porcelain!
Thank you for following along as we share and celebrate the talented podcasters who produced amazing content at Coverings. To view all the podcasts in one spot, please visit the Coverings Podcast Studio page.
About Behind the Surface Podcast:
With each episode, Behind the Surface inspires fabricators to take their business to the next level by addressing challenges, sharing strategies, and gathering insights from leading industry experts.
From standard operating procedures to email marketing, ISFA brings in special guests and elevates your potential to succeed in all areas of your business.
